Saturday, October 10, 2009

Aish - Abi signs Rs.25 crore Ad


The News that is currently rocking the Bollywood is "Aish - Abi Rs.25 crore Ad Fee". The Bollywood's first hot couple will soon be seen in an ad for which they are being paid a whopping Rs.25 crore. The Biggest deal in the history of indian ad films, which has been kept under wraps, was finalised a few days ago. With the Global Economy in lite shift, the endorsement market has started booming right now.


Aishwarya usually gets paid Rs.2 crore for indian brands & Rs.4 crore for international brands. It will be the first time that Abhishek and Aishwarya will be seen together in a commercial. The duo had been in talks for a long time with the ad filmmakers, who were extremely keen to get the two together. They finally agreed to share the screen last week. The ad which will be shot abroad, is likely to be on screen, over the next few months.

Friday, October 9, 2009

Dhoni – Most Powerful Brand Ambassador

Indian Cricket Team skipper Mahendra Singh Dhoni has topped the list of celebrity brand endorsements.

The second round findings of CelebTrack, which is a joint effort of Percept Talent Management and Hansa Research, Dhoni has taken over Sachin Tendulkar, who had been leading the first round. The Little Master now hold the fifth position.

Dhoni has not only surpassed just the sportspersons, but also the Bollywood celebrities like 'Badshah of Bollywood' Shah Rukh Khan, Amitabh Bachchan, Akshay Kumar, Aishwarya Rai, Katrina Kaif, Hrithik Roshan, and Aamir Khan.

Shah Rukh Khan, who co-owns the IPL franchise Kolkata Knight Riders, holds the second place.

When the brand ambassadors from all the sports, minus cricket, are considered, the list is led by Indian tennis player Sania Mirza. Sachin holds the second place of the top-of-the-mind brand list, when only cricketers are considered.

Dhoni also leads the Forbes' list of world's 10 top earning cricketers followed by Tendulkar, Yuvraj, Rahul Dravid and Sourav Ganguly.

Thursday, October 8, 2009

Give a life! - Jaipur Foot Camp - Need your support

Dear Friends,
                          A camp is to be held in Chennai on 6th and 7th October , and from 10th to 14th October in Bangalore, to provide artificial limbs,crutches and calipers to the needy, FREE of cost. The limbs, crutches and calipers are provided by an organization called BMVSS. It is famously known as the "Jaipur Foot". The camp was successfully held last year in Chennai, Mumbai and Pune with over 1600 people benefiting in a course of 5 days. Till date, over a million people have benefited. The organization has been recognized by the UN and has been running successfully for over 30 years. Please refer to www.jaipurfoot.org for more details. What do I expect from you?

  • I have attached the pamphlet for the camp with this mail, which is in English as well as Tamil. Request you to forward it to your friends.
  • If you personally know of someone who could benefit from the camp, please inform them to visit the camp. The Jaipur foot is provided free to everyone irrespective of gender, religion, location, age or financial status.
  • If you can make a copy of the poster and put it up in your apartment, that would also be very helpful.
  • If you personally recommend someone for the camp, please mail me the details and I will follow up with the person individually.
  • NOT LOOKING FOR VOLUNTEERS. Though I know that many of you might want to come and help out, it is strictly not open for volunteers. Your support can be by helping to spread the word.

This is your chance to help someone get a new life.

Thank you so much!!

Tough Time for Chocolate Lovers :(



Chocolate-lovers face paying more for their fix as the cocoa market endures its biggest shortage for 40 years.

The price of cocoa in London rose to £2 055 a ton this week, the highest since 1985.

The rise is the result of poor harvests on the Ivory Coast, which grows 40 per cent of the world's cocoa beans, as well as trouble with supplies from other major growers.

The El Nino weather phenomenon has hit supplies from Indonesia, the world's third largest producer, and Ecuador, the seventh largest.

This is on top of a three percent surge in demand, fuelled by a move towards western tastes in China and India.

Experts say this is likely to push up the cost of chocolate bars such as Mars Bars, Kit Kats and Dairy Milk.

Andrew Bonfield, of confectionery giant Cadbury, said that if cocoa prices stayed this high "there would be no choice but to increase the price of chocolate".

Experts worry that falling output on the Ivory Coast will leave a lasting global shortage of cocoa.

Farmers there, who are heavily taxed, have neither the funds nor incentives to buy fertiliser or replant to increase output.

Friday, October 2, 2009

America’s Most Expensive Restaurant - The French Laundry


The French Laundry is an American restaurant located in Yountville, California, in the Napa Valley. The chef and owner of the French Laundry is Thomas Keller. The restaurant is a perennial top five finisher in the annual Restaurant Magazine list of the Top 50 Restaurants of the World. It will cost you $240, plus tax, just for the privelege of taking a seat at a French Laundry table (service is included), but at least you get to "own" that cush chair for several hours. A simple meal in this restaurant will cost you around a $1000. But at least we can be sure that there are no genetically modified products.
Click here to view the Menu
The dishes are served in very small portions, to emphasize that their cuisine is "a work of art" and not just food.

Click here to visit the official site of this expensive restaurant for more details.


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